Project Overview
Berkeley requires a consistent approach to active threat response, emphasizing the need for relevant, culturally-appropriate, and actionable training with measurable outcomes. This heightened preparedness aims to improve the perceptions of safety among UC Berkeley students, faculty, and staff. By establishing a standard of excellence in active threat preparedness, Berkeley can set a benchmark for higher education institutions.
Project Details
Project Charter (Expand)
Problem Statement
Berkeley’s active threat training has been fragmented with new students and some departments being trained on the ALICE response model while other departments train on Run.Hide.Fight. After receiving approval from campus leadership groups, this project will establish Run.Hide.Fight. as the campus standard by creating and launching a training video with the help of an outside production company.
Objectives
Design a training video that:
- Embodies Berkeley’s Spirit
- Is designed with sensitivity awareness, inclusive and acceisible
- Aligns with UCPD and Emergency Plans
- Modularly designed for future updates
- Launch a media campaign to all of the campus community
Success Metrics
- % of campus community views as defined during the Awareness Campaign planning
- Post-viewing survey results meet/exceed goals set during Awareness Campaign planning
- Future minor updates are possible without the need of outside specialists
Project Leaders
Sponsor: Jason Ferguson
Project Manager: Russ Ballati
Project Team Members:
Abigail K Ogden (Clery), Angela Stopper (P&C Training), Brian Gotts (Serenity), Stephanie Ngan, Steve Johnston (DAC), Ellen Topp, Neil Freese, Sabrina Reich (UCPD), Jess Cook (Serenity), Melissa Collins (UCOP)
Project Status
Learn more about how we define Project Health and Project Phase.