Initiate Project with Sponsor

Get aligned with your Sponsor before the project gains momentum. One well-run meeting gives you the context, clarity, and connections everything else depends on.

Time investment 

~2 hours
1 hr prep · 1 hr meeting

Who's involved

You + Sponsor
Project/Change Manager leads

You'll walk away with

3 things
Draft charter · stakeholder list · team candidates
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The short version

  1. Sketch a rough One-Page Charter from what you already know. The blanks become your questions.
  2. Meet with your Sponsor. Listen more than you talk.
  3. Leave with charter input, a list of key stakeholders, and potential team members.

Why this matters

Your Sponsor is the only person who can tell you why this project exists, what it's really for, and who is going to resist it. That information doesn't live anywhere else, and you can't build a credible project charter without it. Skip or rush this meeting and every phase after it gets harder.

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How to do it

The number 1 in a circle with a straight line below it.
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Review what you already know

~20 min
Gather any available project information: emails, proposals, prior meeting notes. Sketch a rough One-Page Charter from it. Don't worry about accuracy, and don't try to finish it. This sketch is a preparation tool for you, not a deliverable for anyone else. You're mapping what you know so the gaps become visible.

The number 2 in a circle with a straight line underneath it.
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Build your question list from the gaps

~30 min

Use the Sponsor Questionnaire to turn every blank field in your sketch into a question. The gaps are your agenda. Send the Sponsor Invitation Email with a short agenda attached so your Sponsor knows what to expect.

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Tip: The more complete your sketch going in, the sharper your questions will be. Walking in with a partial draft also shows your Sponsor you've done the groundwork, which changes the tone of the whole conversation.
The number 3 in a circle with a straight line underneath.
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Run the Sponsor Kickoff Meeting

~60 min

Focus on listening. Walk your Sponsor through their role on the project, then work your question list. Your goal is to walk out with three things: enough information to keep building the charter, a list of key stakeholders, and a starting list of potential team members. Don't try to finalize anything in the room. This is a listening and learning meeting.

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Key stakeholder, defined: The people whose input the charter depends on, or whose resistance could stop the project. Usually three to six people, named by your Sponsor. This is a short list on purpose. You'll map everyone the change touches later, in Phase 2.
Tip: Always ask the Sponsor who might push back on this project. Resistant stakeholders rarely volunteer themselves, but your Sponsor usually knows who they are. Finding out now saves you from being blindsided later.
The number 4 with a straight line underneath.
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Capture and confirm

~15 min

Same day, while it's fresh: update your charter sketch with what you learned, write up the key stakeholder and team member lists, and send your Sponsor a short recap with agreed next steps. This recap is your first proof that the project is in capable hands.

You're done when… 

  • You have a starting list of potential project team members
     
  • Your Sponsor understands their role and has agreed to it
     
  • You have enough input to keep building the charter, with the remaining gaps written down as questions
     
  • You have a named list of key stakeholders, including likely resisters
     
  • You have a starting list of potential project team members

Not sure where to start?

Ask Stu, the BPMO's Process, Project & Change AI Assistant.

Ask Stu
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NEXT ACTIVITY →

Draft Project Charter